Dawn Britnell has been using OnForm for several months and is one of our early adopters and most engaged users. We asked her to share her experiences with OnForm so other's can learn how a seasoned coach managed to adopt new technology with their coaching business. The following interview was conducted via email.
Tell us about yourself (disciplines you coach, how long, successes etc)
What are the main things you use with the app?
Getting started for free
We designed our subscription billing system around the simple idea of a "freemium" service. Getting started with OnForm is totally free, and you can test out the system by connecting with as many people as you'd like. We only limit each person to having 10 videos in our free mode, but they can exchange unlimited text messages. You can use it forever this way, but you'll have to delete videos as time goes by to stay under the 10 video limit. We believe that 10 is a reasonable number of videos to get a good feel for the value of our platform and tools.
What's the main difference between premium and free?
Premium accounts have an unlimited number of videos and storage. We'll also be adding features and content in the future only for our premium members.
We've designed each premium package so that you have a premium account for yourself and can also give a premium account to a designated number of people based on the package level. For example, if you're a coach with 8 clients, you'd probably want to choose our Coach Bronze level which gives you a premium account and you can give 10 clients a premium account.
You pay for your clients or clients pay for themselves
We also have a very useful and flexible option where instead of paying for premium on behalf of your clients, you can simply purchase the most affordable level for yourself (including Personal package if you'd like) and then ask each of your clients to purchase their own Personal package. That way, you pay for your account and they pay for theirs. The benefit of this model is that even at the Personal package level, you can still give 2 other people premium, and your client that purchases a Personal package can also invite 2 others to have premium. You'll reduce your cost and leave the accounting and payment to each of your clients.
How do I pay?
We've chosen to use Apple's in-app payment system. It's the easiest, most trusted way to conduct commerce, and you can simply make an in-app purchase when you're ready.
We are happy to customize a package option for larger groups. In addition to a custom number of premium accounts, we also bundle white-glove setup service and premium support options. Contact us by emailing: firstname.lastname@example.org to discuss, we'd love to hear from you!